Food safety, traceability and sustainability blog

Fast Food Trends in 2018: Where Does Social Media Fit In?

The food industry is fast-moving when it comes to responding to consumer preferences. Social media allows information to be shared instantly to millions of people. It’s an opportunity for the food industry to listen and engage with consumers.

In the article “How to Use Social Media as a Test Kitchen for Your Brand,” QSR Magazine social media turned sweet tea-loving guests of McAlister’s Deli into fans of a new green tea option. McAlister’s asked the question, “Who’s talking about green tea and what are they saying?” to determine trends and preferences. They discovered that flavored green tea was more popular on social media. Consumer feedback allowed the company to create a niche flavor that would represent their  brand and resonate with tea drinkers.

FoodLogiQ Continues Thought Leadership on the Topic Taking the Business World by Storm: Blockchain

Read any current business blog or publication, and you’ll probably find multiple articles on the subject of blockchain.  The topic has become the center of attention throughout the world of business and industry, continuing to stir up questions and conversation about its relevance and impact on our economy. Touted as revolutionary for everything from banking to health to food, blockchain makes a whole host of promises; however, the jury is still out on whether this ‘Superman’ of technology can really save the world.

Food Packaging: Finding the Balance Between Function, Trend and Food Safety

Finding the right food packaging for your product is a balance between function and consumer trends. Today’s consumers want packaging to do less damage to the environment. Food packaging must also represent your brand, provide nutritional information, keep food fresh and safe, all while enticing consumers to purchase your product. What is the balance between food safety and marketable design when it comes to food packaging?

FoodLogiQ Joins with Partners and Customers to Present at 2018 Food Safety Supply Chain Conference

Do you trust your suppliers? Are they FSMA compliant and certified to GFSI schemes?  How are you keeping track of them? In a perfect world, all food companies would know the answers to these questions; however, for many, supply chain management is the weakest link in their food safety program.       

FoodLogiQ Announces Blockchain Pilot Alongside Industry Leaders

As a technology pioneer with a legacy of success in enhanced traceability, FoodLogiQ will be taking the lead on blockchain exploration within the food space.

FoodLogiQ, the leading SaaS provider of traceability, food safety and supply chain transparency solutions, together with a select group of customers, announced today the launch of a blockchain pilot. AgBiome Innovations, Subway®/Independent Purchasing Cooperative, Testo, Tyson Foods and others are partnering with FoodLogiQ to test the application of blockchain to raise transparency within their supply chains.