Food safety, traceability and sustainability blog

Smart Food Sourcing and Brand Transparency

Today’s consumers want more variety in their food, but they are also more critical of product labels. They want food supply chain transparency, especially about the origin of their products they buy. On the regulatory side, new laws stipulate a focus on preventing contaminated raw materials from getting into the food supply chain, rather than dealing with contamination in factories. For anyone involved in the supply chain, delivering on these expectations can be challenging.

Food Recall Management: How Food Recalls Affect Consumer Buying Habits and What You Can Do About It

Food recalls and withdrawals are inevitable in the food industry. From a marketing perspective, preserving your brand reputation while ensuring consumer safety during food recalls is a priority. Understanding consumer responses to food recalls is also crucial for proper food recall management. How do you maintain customer loyalty while managing a food crisis?

Fast Food Trends in 2018: Where Does Social Media Fit In?


The food industry is fast-moving when it comes to responding to consumer preferencesSocial media allows information to be shared instantly to millions of people. It’s an opportunity for the food industry to listen and engage with consumers.

In the article “How to Use Social Media as a Test Kitchen for Your Brand,” QSR Magazine social media turned sweet tea-loving guests of McAlister’s Deli into fans of a new green tea option. McAlister’s asked the question, “Who’s talking about green tea and what are they saying?” to determine trends and preferences. They discovered that flavored green tea was more popular on social media. Consumer feedback allowed the company to create a niche flavor that would represent their  brand and resonate with tea drinkers.

Conduct Mock Recalls and Withdrawals with FoodLogiQ Connect


Are you prepared for recalls and stock withdrawals? Join us for a live demo of FoodLogiQ's Recall + Response on Thursday, June 28th, 2018 at 2:00 pm ET and learn how you can initiate mock recalls and stock withdrawals across all your locations simultaneously using email, phone and text.

In Wake of Romaine Lettuce Recall, FoodLogiQ Shares Thoughts on the Importance of Supply Chain Management and Food Traceability


If you’re a part of the food supply chain, it’s not a matter of if your company will be affected by a recall, it’s simply a matter of when.

FoodLogiQ, the leading SaaS provider of food safety compliance, traceability, and supply chain transparency software solutions, shared thoughts from corporate leadership today in the wake of the ongoing E. coli outbreak linked to romaine lettuce.  The affected produce has sickened 172 people in 32 states and led to the death of one person in California, according to a May 16, 2018 update from the U.S. Centers for Disease Control and Prevention (CDC).  Six illnesses from this outbreak have also been reported in Canada.

Food Safety & Traceability Software Buyer's Guide

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The Fact, Fiction and Future of Blockchain with FoodLogiQ

Traceability Consumer Survey

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