Food safety, traceability and sustainability blog

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Food Packaging: Finding the Balance Between Function, Trend and Food Safety


Finding the right food packaging for your product is a balance between function and consumer trends. Today’s consumers want packaging to do less damage to the environment. Food packaging must also represent your brand, provide nutritional information, keep food fresh and safe, all while enticing consumers to purchase your product. What is the balance between food safety and marketable design when it comes to food packaging?

Food Companies Embracing Transparency in Sustainability Practices are Connecting with Consumers


Consumers crave authentic engagement with the food they buy. Brands that are winning market share are backing up marketing claims with food supply chain transparency. Consumers are looking more closely at who is producing their food. Millennials especially are seeking more detailed information about sustainable food options. How can you share your brand's story in a way that will appeal to this need for authenticity?

Food Retailers are Addressing Consumer Needs and Demands for Food Safety, Quality and Transparency


The demand for fresh prepared food is growing in retail markets and creating challenges for managing the supply chain. Consumers are craving and demanding more food transparency. Food safety and quality management software ensures consumer trust of fresh prepared foods.

FoodLogiQ's Top 5 Blog Posts of 2017

As 2017 comes to a close, here's a look back at FoodLogiQ's top 5, most viewed blog posts from this year. Whether it was the impact of blockchain on the food industry or how brands are raising transparency, here they are in case you missed them...  

Bareburger Delivers on Transparency Brand Promise by Digitizing the Supply Chain

Consumers are demanding more transparency from food companies. They are seeking out  brands that are sourcing foods from local, organic farms that have dropped GMOs and those that avoid preservatives and chemicals. They are gravitating to companies like Bareburger who are including this transparency information in their marketing through labeling and advertising. Through greater traceability and sharing this information, food companies can strengthen their brands and earn customer trust, loyalty and more purchasing power.

To meet customers’ demands for local and organic ingredients, Bareburger looked to FoodLogiQ to help streamline supplier management, create supply chain visibility and mitigate supplier risk.  

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