Our guest blogger Steve Franke is a FoodLogiQ Enterprise Account Manager. He’s an avid sports fan, music aficionado, and has spent over 30 years in the restaurant industry.
Some restaurants were well-positioned for the shifts in consumer spending that happened in 2020 following the impact of Covid-19. Major foodservice brands such as Chipotle, McDonald’s, Wingstop and Domino's saw record sales as a result of dining habits that were forcibly adjusted to accommodate restrictions and regulations. Drive-thru, curbside pick-up, carry out and delivery became the new normal. This brought new customers and increased sales from streams of revenue that had previously not been sufficiently tapped into, or had never even existed. Of course, every stakeholder within the food system faced tremendous challenges, but for the fortunate few, the past year was more of a boon to the bottom line than a bust.